Website Rank Bidding
Website Rank Bidding lets advertisers view the ranking of websites and bid on the higher ranking ones, with delivery weighted by bid. Ad networks where advertisers pick sites by rank can let bids decide who is shown more.
What it does
- A control panel lists the rankings of websites in the ad server, so advertisers choose sites on evidence.
- The advertiser with the highest bid rate has its banner displayed more often, which turns site quality into a price signal.
- An advertiser can remove a published banner from a site and place it on another high ranking site, so placement can be corrected quickly.
- The admin sets the percentage of revenue shared with other affiliates in the network.
How it fits your ad stack
This is a site-level buying approach built inside Revive Adserver. It is different from real-time bidding, where OpenRTB is IAB Tech Lab's protocol, and from header bidding. Buyers who select sites usually also check ads.txt and sellers.json to confirm who may sell the inventory.
Full feature details
The website rank bidding plugin for revive ad server is used to monitor the ranking of websites and based on their ranks the advertiser can bid on the better ranking site. The plugin will provide a control panel for advertiser using it he can view all rankings of websites present in openx or revive ad server. It also allows the advertiser to remove the published banner from the site, and after removing it the advertiser can advertise it again in any desired high ranking website.
The plugin will display the banners twice if the advertiser offers highest bid rate, for example advertiser A bids the website for $2 and advertiser B bids the website for $3 then B’s banner will be displayed twice than A.
Benefits of this plugin
- The advertiser can choose the high ranking website for publishing his banners.
- The admin can set the percentage of revenue to be shared with other affiliates in the network.
- The count of impression and clicks will get increased with the help of this plugin.
Frequently Asked Questions
Included with every plugin
- Installation and setup help. We help you install the plugin on your Revive Adserver and confirm that it is working.
- 3 weeks of free support from the day of delivery, covering installation, configuration and any bug in the plugin.
- Your Revive Adserver version. Choose your version in the Product Versions drop-down on this page.
- Licenses to fit your setup. Choose Single Domain, Multi Domain or Source Code in the License drop-down.
Need changes made for your setup? Custom work and consulting are available. Contact us with your requirements.
Common questions
Which Revive Adserver versions does this plugin support?
The supported versions are listed in the Product Versions drop-down on this page. If you run a version that is not listed, contact us before ordering.
What does the free support cover?
For 3 weeks from delivery we help with installation, configuration and any bug in the plugin. Custom development and problems caused by other plugins or your hosting are not part of the free support, but we can quote them separately.
Can you adapt the plugin to my setup?
Yes. Custom work is available. Tell us what you need and we will quote it.
