Keyword Targeting
Keyword targeting plugin for revive adserver can deliver the advertisement based on selected keywords. The plugin provides a drop-down list box which has all the required keywords for the user.
If the advertiser selects any particular keyword, the ad delivery will occur according to the selected option. The keywords present in the drop down list box will be related to the topics sports, food, entertainment, music, and the other topics related to the websites.
The advertiser can assign more than one keyword to an advertisement. Instead of choosing the normal ad tag, the user can choose direct selection ad tag, to select an advertisement with the keyword.
Benefits of the plugin
- The advertiser can select the keywords according to the website and attract the targeted group of audience.
- The keyword-based targeting will increase clicks and advertisements for the ad server users.