Rich Media Interaction Time
Rich Media Interaction Time tracks the time a visitor spends on a published rich media ad and notifies the user. Advertisers and publishers running interactive rich media ads on Revive Adserver get a measure beyond clicks and impressions.
What it does
- The plugin tracks the duration of each visitor on a rich media ad, which shows how interested people are in the creative.
- Advertisers can use that interest to post more relevant ads.
- Publishers can use it to find a suitable ad for each ad zone.
- It applies to rich media banners, which can combine image, video, sound and visitor interactivity.
How it fits your ad stack
Who gets notified and how, how interaction time is measured, and whether it works with HTML5 and Flash creatives alike are not described, so confirm those before building reports on it. Interaction time is a different measure from viewability. The MRC display standard counts an impression as viewable at 50% of pixels in view for 1 continuous second, and the Open Measurement SDK lets third-party vendors verify viewability in display and video.
Full feature details
The rich media ads are user interactive ad formats and it uses HTML5 or flash technology to build the banners. This ad format includes image, video, sound and visitor interactivity so, the audience may get attracted to it and involves in those advertisements.
Rich media interaction time plugin for revive ad server is used to track the time spent by the user on published rich media advertisements. If the publisher has posted rich media ads on their website, the plugin will track the duration of a particular visitor and notifies the user.
The plugin will be beneficial for the advertiser to know customer interests and post relevant ads on the website and the publisher can find the suitable ad for the ad zone.
Frequently Asked Questions
Included with every plugin
- Installation and setup help. We help you install the plugin on your Revive Adserver and confirm that it is working.
- 3 weeks of free support from the day of delivery, covering installation, configuration and any bug in the plugin.
- Your Revive Adserver version. Choose your version in the Product Versions drop-down on this page.
- Licenses to fit your setup. Choose Single Domain, Multi Domain or Source Code in the License drop-down.
Need changes made for your setup? Custom work and consulting are available. Contact us with your requirements.
Common questions
Which Revive Adserver versions does this plugin support?
The supported versions are listed in the Product Versions drop-down on this page. If you run a version that is not listed, contact us before ordering.
What does the free support cover?
For 3 weeks from delivery we help with installation, configuration and any bug in the plugin. Custom development and problems caused by other plugins or your hosting are not part of the free support, but we can quote them separately.
Can you adapt the plugin to my setup?
Yes. Custom work is available. Tell us what you need and we will quote it.
